Beta Visitor Tracking for Public Lands

Know how many visitors you get and where they come from.

Paper guest books, QR check-ins, electronic sign-ins, trail counters — Public Lands Log pulls all of it into one dashboard with visitor counts, origin maps, and reports you can use in grant applications.

Visitor center at a national heritage site
Monthly Visitors +23%
4,210 This quarter
38 States

You're already collecting visitor data.
It's just stuck in different places.

Guest books nobody has time to read

Boxes of paper sign-in sheets sitting in storage. The data is in there — names, hometowns, dates — but no one can tally it by hand.

Grants ask where visitors come from

LWCF, Federal Lands Access, NPS Challenge Cost Share — they all want visitor origin data. Right now, you're guessing.

Trail counters, kiosks, and logs don't talk to each other

You have data in three or four different formats across different systems. There's no single place to see total visitation.

How It Works

Five ways to get visitor data in. One place to see it all.

Scan Paper Guest Books

Take a photo of any sign-in sheet with your phone. We read the handwriting and pull out names, hometowns, states, and dates automatically.

Set Up Electronic Sign-In

Put a tablet at your front desk. Visitors type their name and hometown when they walk in. That's it — the data goes straight to your dashboard.

Post QR Codes at Unstaffed Sites

Print a sign with a QR code. Visitors scan it with their phone to check in. No app to download, no staff needed.

Import Trail Counter Data

Already have Eco-Counters, TRAFx, or other trail counters? Upload the CSV. The counts show up alongside everything else.

The data you need for grants and annual reports.

When you apply for LWCF funding, write an annual report, or commission an economic impact study, they ask the same question: who visits your site and where do they come from? This gives you the answer.

  • A map showing where your visitors come from, by state and city
  • Total visitor counts across all your data sources in one place
  • Monthly and seasonal trends you can show in reports
  • CSV and PDF exports ready for grant applications
Visitor Origins
38
States represented
4,210
Entries this quarter

Works for one visitor center or a hundred

However your sites are organized, the data rolls up into one dashboard.

Single Visitor Center

One location — a heritage site, museum, or nature center. Scan your guest books, put a tablet at the desk, and see where visitors come from.

Full Park Unit

Multiple visitor centers, trailheads, and entry points. All the data from every location shows up in one dashboard.

Trail or Heritage Area

Partner sites spread across multiple states or regions. Each collects their own data, and it all adds up to one combined picture.

Regional System

A state park system, city parks department, or recreation district. Compare visitation across dozens of sites, by location and season.

National Parks National Forests BLM Lands State Parks Heritage Areas National Scenic Trails Wildlife Refuges City & County Parks Trail Heads Boat Ramps Friends Groups Land Trusts

We set it up for you.

You don't have to figure this out on your own. We get on a call with your team, set up your visitor centers, and scan your first guest book pages together. You'll see real data on a map before the call is over.

1
30-minute call with your team
2
We set up your visitor centers and accounts
3
Scan your first guest book pages live on the call

You have boxes of guest books and no time to read them.
We can fix that in one call.

Send us a photo of one guest book page. We'll show you what the data looks like on a map.